Tannour Consultants was founded in 2016 to be the first consulting firm to focus on gender in the Middle East. We set up Tannour Consultants in response to the overwhelming yet unrecognized need for perceptual and behavioral change regarding gender in Egypt. We see a change-maker in all kinds of organizations whether a multinational corporation, local business, NGO or multilateral organization. Everyone has a role in achieving gender equality. We are committed to work with clients who want to
- Engage with the local context while promoting their goods and services.
- Promote the concepts of gender, gender equality and gender-based violence among staff, customers and beneficiaries.
- Improve the working environment for women through capacity building, trainings and workshops, policy-making and awareness-raising.
- Establish gender egalitarian working conditions.
- Create gender sensitive communication tools, materials, training manuals and scripts.
- Design and implement gender-based qualitative and quantitative research.
Our campaigns are based on a profound understanding of the local context. We design messages aiming to achieve long term perceptual and behavioral change. Campaigns can either directly address a social issue such as our latest campaign "Makanak Fein"' or they can incorporate gender messages in the promotion of corporate products, whether are exclusively target women or the general population. We work with our clients to achieve their missions and goals, and at the same time, engage with the public to shift perceptions and behaviors to honor gender justice. |